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A Brand in Need of a Refreshment

Originally intended as a hangover cure, the team at Hoist discovered their drink was much more than a way to recover from a fun night out. As their company grew and they started receiving customer feedback, they realized their drink was perfect for daily hydration. The Hoist team knew they needed to capitalize on this new market and, to do that, they needed to refresh their brand’s digital experience.

THE CHALLENGE:

Hoist had a big vision for their new direction. But to get there, they needed to spread the word to a new target audience and increase brand awareness of their premium hydration drinks. To us, that meant we needed to transform their website from a digital billboard into a tool that could drive audience engagement and convert visitors into customers. So their new site needed to increase brand awareness and product education to help drive sales.

Download the case study to learn how we created a solution to help our clients achieve their goals.

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