McGill Smith Punshon is a local multi-disciplinary design firm with a rich history in monumental architecture and design work across the Queen City. This team of architectural pioneers came to us looking to modernize and refresh their 160+year-old brand. With significant growth and development in their areas of service, an outdated brand identity, and an outdated digital experience, they knew it was time for a change if they wanted to stay at the top of their game.
Their team had a vision for more than just a modern revival across all brand touchpoints. They also knew their website needed to become a tool to tell their historic brand story, help all of their departments cohesively explain their services, and showcase the unmatched quality of their work. So our challenge was to refresh an outdated brand identity, and an outdated digital experience, to help them stay at the top of their game.
Download the case study to learn how we created a solution to help our clients achieve their goals.